With the news from the New York Post that Google is looking to hire an Investment Banker with contacts in Hollywood to help sign content deals I could not help but think further that Google should become a subscription streaming channel. Couple that with speculation that Google is schedule to launch Smart TV with Sony, the concept thickens.
This is a logical end to what has been an ordeal to figure out how to effectively monetize the site. The Post also states that Google may buy a film library. Makes sense in that it can have exclusive access to the films and bypass troubles signing content deals with other studios. MGM comes to mind.
Ultimately I think Google could charge a $5 to $10 monthly fee for streaming movies and TV shows and the company could take that further and seek to become a channel. That off course rest with the idea of getting carriage on the cable, satellite, and telcos. But using Epix as a guide I believe YouTube can accomplish that.
Thursday, May 20, 2010
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